Are Millions Vegan?

Yes — the Millions we sell are vegan, and they are halal. They are one of the few chewy sweets where that is true, because they are not set with gelatine at all.

Why Millions are vegan when most chews are not

Most chewy sweets get their texture from gelatine, which is an animal product. Millions get theirs from fully hydrogenated coconut oil and a set of plant gums — gellan gum, arabic gum and cellulose gum — with sucrose esters of fatty acids as the emulsifier. No gelatine, no beeswax, no shellac, no dairy.

The Vimto declaration in full: sugar, glucose syrup, fully hydrogenated coconut oil, fruit juice from concentrate 3% (grape, blackcurrant, raspberry), citric acid, starch, Vimto flavouring, concentrates (black carrot, hibiscus, elderberry), maltodextrin, thickeners (gellan gum, arabic gum, cellulose gum), sucrose esters of fatty acids.

The strawberry line is built the same way, with strawberry juice from concentrate and elderberry and black carrot for the colour.

Are Millions halal?

Yes. There is no gelatine and no alcohol in the declaration, so the ingredient that usually decides the question is not present at all. Sweets like this are the straightforward case — there is nothing in them to check.

Are the colours natural?

In these two lines, yes. The purple in the Vimto Millions comes from black carrot, hibiscus and elderberry concentrates; the pink in the strawberry comes from elderberry and black carrot. No E-number colours appear in either declaration, so neither carries the E102/E122-style attention warning that some brightly coloured sweets do.

A caveat worth stating

This page is about the Millions we stock, and the declarations we hold for them. Millions is a brand with a lot of flavours, and formulations differ between lines and change over time. If you are looking at a pack from somewhere else, read that pack. If you are buying from us, the declaration on the product page is the one that applies to what arrives.

What is in one serving

Millions are tiny beads rather than countable pieces, so per-sweet figures do not mean much. Per 100g the declaration gives 404 kcal, 4.2g fat (4.1g of it saturates, from the coconut oil), 90g carbohydrate of which 68g sugars, and 0.01g salt. The fat is higher than most gummy sweets for exactly the reason they are vegan — hydrogenated coconut oil is doing the job gelatine would otherwise do.

Other vegan chews

Fruit salad gums, aniseed balls and mint imperials are all vegan by declaration, or see the whole vegan range. Be careful with the “(v)” you see on a lot of confectionery, though — in the UK trade that conventionally means vegetarian, not vegan. We spell out which is which in is gelatine vegan.